Case Study:
Ubisoft, Inc. -
Tom Clancy's Rainbow Six® 3 Raven Shield™
Concept: Design a pre-pack Floorstand display
for the Tom Clancy's Rainbow Six® 3 Raven Shield™ title that was to
be used for both a pre-sell promotion and for actual product merchandising.
Goal: The unit was to be in the market place for
6-8 weeks and be UPS Shippable
KHLIncentive Support: Created structural design
for the display and produced 1,100 units.
Expectation or Outcome: This display utilized
trays that could also be used on a counter top as sell-through completed,
giving Ubisoft, Inc. an even longer market presence than initially requested.
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